Surely, you must have already requested the recommendation of certain products from friends, family and acquaintances, in order to avoid disappointments after the purchase. While some brands are mentioned as excellent, others are remembered as “made to spoil”, “short-lived” or “It's xing ling”. Understand why planned obsolescence exists!
The key question is: do you know why this happens? In a recent video from one of the channels I follow the most, the Marcel Campos, Brazilian and one of the renowned people in the global ASUS line, commented with his expertise why this happens, in addition to listing other practical examples, such as the part of cars, lamps and many others.
In short, as Marcel Campos commented in the video, the basic concept of planned obsolescence is relatively old, its origins dating back to the late 19th century until its massive adoption in the 1920s, with the automobile boom.
It is a market strategy focused on developing products with planned failures, or fewer features, in order to offer a later model with corrections/more functionality, but with other pre-made problems due to several adverse factors.
In practice, the best definition of planned obsolescence is the act of implementing a product “made to stop working” or “new versions that make you buy a new gadget or car.
And you, what do you think about planned obsolescence? Comment! 🙂
